6ixAM | Case Study – Crosscliq
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Case Study – Crosscliq

Crosscliq is an experiential agency that creates solutions leveraging NFC & RFID, Bluetooth Beacons, and other technologies. But when you’re a new startup looking for capital investment you had better look like your worth the money you hope to raise.  Crosscliq had developed a basic brand identity but in their rounds of funding needed something much more solid.  Really thinking through all of the aspects of the brand and where they wanted to be in 2-3 years allowed us to create an overarching guide that said, “We’re already great!” That’s what a good brand identity does – it help you look like what you hope to become in the future, today.

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